Now that you’ve landed on this post I believe you already know what affiliate marketing is and how does it work. Whether you’re a beginner or someone who already has tasted some level of success with the affiliate marketing, I’m sure the tips in this post are going to help you avoid some of the most common mistakes when you jump into affiliate marketing.
Most of the internet marketing gurus who claim to teach the affiliate marketing for free often hold back important pieces of the information that is crucial to your success in the business.
They’ll often persuade you to purchase their affiliate products which they’re promoting, since the majority of the people especially the beginners who enter this industry lack the crucial information that they need, they end up making mistakes and give up easily.
Here are the top ten of the common affiliate marketing mistakes to avoid if you’re planning to join this billion-dollar industry in order to achieve success at an early stage.
1- Being Short-Sighted
One of the biggest mistakes affiliate marketers make is being short-sighted. Affiliate marketing is a good way to grow an income online, but many people don’t have enough patience to do so.
In the beginning, new affiliates don’t have any connections, knowledge, or traffic to offers. They may not even know what program they’re going to be an affiliate of.
People need to prepare to build an affiliate marketing business vs. treating it like a lottery ticket.
2- Picking The Wrong Product To Promote
There are millions of products of all types you can promote with affiliate marketing campaigns and, since it defines your success in this business, you should choose these products wisely.
When an affiliate product and niche are just right for you, it fuels you up and inspires you to create more marketing activities around it. You might even get hooked and end up bring more authentic in what you do.
One affiliate marketing mistake you should avoid is picking a potentially prominent product/niche just because you think there’s money in it. If the topic itself doesn’t drive you on its own, it’s not worth it.
Believe it or not, you likely won’t be natural at promoting an affiliate business niche that doesn’t excite you. So don’t make yourself a money slave and make sure you do something you like and care about. Only then will everything go smoother than you expect.
3- Assuming people will just come to your site
There are millions of websites on the internet to choose from, so you can’t just sit and wait for traffic to come to yours. You have to be proactive by using techniques like link building, SEO and social media marketing if you want to get your site noticed and get people clicking on your affiliate links.
4- Always Looking for $1000 Products
I do agree that the costlier products mean the larger commissions, but will this costlier product able to compete with the crazy conversion rate?
You should know that although costlier products have a better commission but their buyers are so much limited. Moreover, people don’t purchase those products frequently.
On the other hand, products of the average pricing have more regular basis customer and sales.
One simple statistics that show, to earn $100 from $1000 products category it’s needed one sale and the commission is less. On the other hand, to make $ 1000 from the average products category, you need to sale 10 products in totals and the commission would be higher than that of the previous one.
In this case, the second category is more profitable with a high conversion rate. Moreover, your site will get ultimately more visitors.
5- Ignoring Site Performance
If you aren’t paying attention to the speed and performance of your site, then you will lose sales in the long term.
It is proven that slow websites tend to have lower traffic (and thus, revenue) than fast-loading sites. True, paying for a powerful web hosting might be one way to overcome this, but there is a lot you can do to optimize your website for better performance.
For example, by enabling gzip and image compression on your host, you will speed up your site considerably. Even the theme that you choose for your website can dramatically impact its performance!
6- Joining Any and Every Affiliate Program
You know why this is a mistake?
Because new affiliate sites don’t have any traffic. So there really is no point. Right? Plus, promoting several products (and programs) can be tough.
For an affiliate site to work, there should only be 1 or 2 products that are highly recommended by the affiliate. That way you can send traffic from your posts to the product’s review.
What you should do:
If you’re in this for the long haul you should only focus on 1, maybe 2, affiliate programs. Ok? )
7- Focus on One Source of Income
You have to focus on a single niche. It will make you recommend a limited number of products. However, do not market one or two products.
You should focus on your target audience, but create multiple income streams by marketing many products.
8- Not Building an Email List
My email list has hands down, been the single most effective way for me to market anything.
Whether it’s selling an affiliate product or one of my own courses, email is far and away the most effective way to both build a relationship with your audience and turn them into customers.
So if you’re not designing your site to help you optimize for building your email list you’re leaving a lot on the table.
9- Spamming Social Media
People are on social media, right? So why not post links all over social media accounts?
No one likes seeing links spammed all over personal pages, and it’s not going to give any results, so they should just stop.
Keeping affiliate links off social media altogether is a good idea. Instead of sharing spammy affiliate links on social media, they should share high-quality blog post content, and help people solve their problems.
Have You Made Any of These Mistakes?
We’ve all made mistakes.
In fact, people who make more money than others are making more because they’ve actually made more of these same mistakes than other people.
When you’re building a business, you have to actually embrace failure as a part of the process, and just keep pushing forward until you hit your goals.
Hopefully, after reading these 19 mistakes that I personally have made at times, and that I know other successful marketers have made, your path to success will be a lot shorter than what most of us have had to go through.
Building a successful affiliate marketing business can be one of the most challenging things you’ll ever do in your life, but it’s also one of the most rewarding. Being able to turn a basic website into a full time income is a great skill to have, and one that you’ll have for the rest of your life.
Be patient with yourself, be patient with your results, and just keep pushing forward, and you’ll end up more successful than you could have ever imagined possible when you first got started.